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This update was highly targeted, causing dramatic drops in ranking to a relatively small group of sites. MozCast recorded a nearly-record 111° temperature and a 50% drop in SERPs with image (universal/vertical) results. The universal result shake-up opened up an organic position on page 1, causing substantial ranking shifts, but it’s likely that this was […]

Google Disables Maps Traffic Data In Ukraine To Protect Citizens

Google rolled out their 21st Panda update, roughly 5-1/2 weeks after Panda #20. This update was reported to be smaller, officially impacting 1.1% of English queries. Right before the Christmas holiday, Google rolled out another Panda update. They officially called it a “refresh”, impacting 1.3% of English queries. Google released an update to control domain […]

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MozCast confirmed unusually high SERP flux from May , but it’s unclear if this was directly related to the bugs. Google pre-announced a “site diversity” update, claiming it would improve situations where sites had more than two organic listings. Moz data showed that, while the update did marginally improve SERPs with 3-5 duplicate sites on […]